About Lesson
Where to begin?
The perfect problem-solution fit starts on the customer side, not with the product. Therefore, first ask yourself:
- What is the job for which your customers hire your product or service?
With these answers, you can begin filling out the Value Proposition Canvas. Start on the left side and work your way to the right. You will find the template in the appendix.
The exercise is optional; we do not need the results in our seminar. However, we believe it might be useful for you.
Exercise Files